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Scale Your B2B Business With Outbound (Strategy, Content and Tech)

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Created 7 years ago in Sales & Marketing / Sales & Lead Generation
Scale Your B2B Business With Outbound (Strategy, Content and Tech)

Whether you already have an outbound strategy or you're looking to generate consistent leads it's essential that you have the proper strategy, content and tech to be successful. Strategy includes building an Ideal Client profile alongside detailed personas. Content refers to writing email copy that generate a 10 to 40% reply rate consistently. Tech refers to optimizing your campaigns to ensure your emails reach the inbox! The cover image reflects some cold email campaigns I've launched from A-Z.

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