As a profit-oriented executive and creative business developer with an entrepreneurial spirit, I bring to the table a proven track record spanning over 2 decades in taking companies to breakthrough financial, market, and operational success. My experience and qualifications are ideal for the digital content space at entertainment and media companies, Internet companies and venture-backed technology startups. With a unique ability to anticipate market, technology and consumer preference changes, I am able to quickly pivot a company to capitalize on these changes, keep it in the forefront of trends and outpace competition. I also have sharpened talents in optimizing retention, monetization and virality in digital products to drive their success, and in recruiting and retaining top-notch teams despite challenges with difficult locations and limited resources. Known as a calculated risk taker, I have the courage to make bold decisions, and thrive on overcoming obstacles, moving initiatives forward and producing dynamic business results.
With a history of success in starting, building, growing and improving the profitability, performance and value of companies, my accomplishments include the following:
* Transitioned FiveOneGames from a startup joint venture of two media companies into a growing business engaged in developing and publishing social games for iOS, Android, Facebook and other social platforms.
* Built international business from the ground up in Europe, Latin America, Russia and India for Playdom and led team that attained profitability within 9 months (the first profitable team in Disney’s social gaming global distribution group).
* Cultivated relationship with Facebook France that resulted in extensive international exposure and product promotions that produced 500% increase in sales.
* Launched Merscom LLC with little capital and built it into a multimillion-dollar profitable company that was positioned for successful acquisition by Playdom.
Specialties: * Corporate Vision & Direction
* Business Startup & Growth
* Strategic Business Planning
* P&L and Budget Management
* Product Development & Monetization
* International Business Development
* Strategic Alliances & Partners
* Interactive & Branded Entertainment
* Social & Mobil Gaming
* Deal Structuring & Negotiations
* Licensing Agreements
* Content Creation
* Team Development & Leadership
* Internal & External Collaborations
* Presentations & Public Speaking