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Expertise
MenuSaaS B2B Growth Strategy
Created 11 years ago in Industries / SaaS
Growing a great SaaS B2B business requires an understanding of the full customer lifecycle. I wrote a book on the subject, and own a B2B SaaS platform that allows other B2B SaaS owners to manage that lifecycle! So it's an area I know quite a bit about.
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Liam Gooding
San Francisco, London, Barcelona
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I'm the cofounder & CEO of Trakio, a customer analytics platform with a powerful mobile dashboard to connect your team to your customer data. I've successfully raised multiple investments from insitituions/funds and individual angels in Europe and Silicon Valley. And we have paying customers! As CEO, I've been responsible for many areas in the company. I can help with practical data-driven approaches to Marketing (with a specialism in content marketing!), outbound sales, Customer Success (Onboarding, Retention, Experience), Recruiting, Strategy, raising investment and of course, analytics! I also have an engineer background and have implemented Lean Startup methodologies in multiple teams. So I can help with challenges such as early customer development, product management, developer resource planning and recommend SaaS tools and workflow. As a personal passion, I focus on data-driven customer acquisition ("growth hacking") and retention ("customer success management"). I wrote the book on applying Pirate Metrics ("Growth Pirate!") to startups and have also been consulting around applying advanced analytics in larger enterprises. I'm comfortable working with callers who are pre-launch, early stage or later stage. I have a particular focus on B2B SaaS and thats where most of my recent experience and focus has been. Other stuff I've done: I've raised angel and early venture funding. I've founded and sold a coworking space. I've founded and sold a digital agency. I've built 2 B2B SaaS startups. I also occasionally give lectures at local universities. I travel between San Francisco, London or Barcelona. After a call request, I'll message to schedule a mutually convenient time if I'm in a distant timezone from you.
Reviews (22)
3rd call with Liam. He continually exceeds expectations. Highly recommend!
Source: Clarity Regan Kirk Dec 7, 2017I have had x3 calls with Liam - every call I walk away with pages of actionable notes. Without a doubt my calls with Liam have fast tracked my business growth
Source: Clarity Regan Kirk Jul 14, 2017Liam provided extremely helpful actionable advice - 1 week after the call and I am already seeing results. Highly recommend.
Source: Clarity Regan Kirk Apr 2, 2017Unreal! - Highly recommend taking a call with Liam. Definitely worth the money
Source: Clarity Regan Kirk Jan 16, 2017Amazing, i felt a bit like i was at the crossroads with infinite paths until this call with Liam, i now have a clear vision of what i need to do.
Having the benefit of someone's knowledge who has been in my shoes is invaluable and will make this call worth the money many times over. Thanks once again and look forward to the next eye opener!!
Source: Clarity Paul Moran Mar 4, 2016Liam is the Man! Totally clued in growth minded entrepreneur with a treasure trove of valuable insights from building his killer company, trak.io from the ground up to a world class SaaS platform.
Liam came very prepared for the call and over delivered on the value. Highest recommendation!
Wow, wow, wow & wow. My call with Liam was ridiculously valuable. He was very prepared for the call and gave me a clear roadmap to solve the specific problems I'd raised to him. Great guy, super knowledgeable and obviously committed to helping people.
Thanks mate. Can't wait for the next call!
Liam was great to speak with. He provided us with three specific tactics we could implement to grow our user base. He even researched our product and metrics before the call. Highly recommended!
Source: Clarity Mason Gentry Jan 10, 2015Liam was very informative and thorough with what I needed help with. I have been having trouble coordinating my technical hires for the development of my website and Liam walked me through some things I need to implement to be able to create efficiency. He advised me on some hiring changes I could make to prepare for the launch of my project. I was very satisfied with the quality of the call! Thanks Liam!
Source: Clarity George Wong Sep 12, 2014Time VERY well spent. Liam's got a ton of knowledge on building businesses, valuation, exit strategies, etc. I was very impressed with the amount of preparation Liam put into our call. We got right to it and didn't have to waste any time on background / fact finding. I highly recommend jumping on a call with Liam and expect this won't be the last time I do.
Source: Clarity Josh Turner Sep 9, 2014the startups.com platform
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