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Lead Generation Expert With 13 Years of Experience in B2B and B2C Campaigns
Created 4 years ago in Sales & Marketing / Sales & Lead Generation

Welcome! My name is Kj , and I'm an experienced lead generation professional with over 13 years of experience in B2B and B2C campaigns. I specialize in planning, creating, and managing smart lead generation campaigns that deliver high-quality leads at the lowest possible cost.
Throughout my career, I have generated leads in some of the world's most competitive verticals, such as finance, insurance, and forex. This has given me an in-depth understanding of customer psychology and how to increase conversion rates while keeping costs to a minimum.
If you're looking for an advisor to help you optimize your lead generation efforts and achieve your marketing goals, I'm here to help. I can provide valuable insights, strategies, and best practices to help you improve your lead quality, increase your conversion rates, and reduce your cost per acquisition.
Some of the areas I specialize in include:
Lead Generation Strategy and Planning
Customer Psychology and Behavior
Campaign Optimization and Testing
Conversion Rate Optimization
Lead Quality Assurance and Verification
Cost-Effective Campaign Management
In addition, I have spoken about lead generation at many international marketing conferences, including Affiliate World Asia, Affiliate World Dubai, Affiliate World Barcelona, Arab Affiliate Summit, and many others. I have also been a guest lecturer at the University of Washington virtually.
If you're interested in booking a call with me, I'd be happy to discuss your needs and how I can help. Let's work together to take your lead generation to the next level!
Related Topics
KJ Rocker
United Kingdom
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With over 15 years of hands-on experience in the performance marketing industry, I specialize in scaling affiliate marketing campaigns across multiple verticals and traffic sources. My core competencies span CPA marketing, PPC, social media strategy, native advertising, and both pop and push traffic channels. I have been a featured speaker at premier global conferences including Affiliate World Asia, Affiliate World Dubai, Affiliate World Barcelona, and the Arab Affiliate Summit. Additionally, I have delivered guest lectures virtually at the University of Washington, sharing strategic insights with the next generation of marketers. As the founder of KJ Rocker, one of the industry's most recognized affiliate marketing blogs, and host of the podcast Chai with KJ, I provide high-level commentary, case studies, and tactical advice to a global audience. My work extends beyond thought leadership into practical execution, having launched and optimized profitable affiliate offers and provided strategic consultancy to both affiliate networks and direct advertisers. Whether you're a network looking to increase offer distribution or a brand seeking to scale performance campaigns, I offer a results-driven, data-informed approach to maximize ROI.
Reviews (11)
Thank you so much for taking the time to have this call with me, KJ was very kind, super insightful and helped me a lot, thank you!
Source: Clarity Hend Akremi Oct 24, 2023KJ has been a big help to me. He has a great background in lead generation and actively seeks to spread the word. He's helped with with guest lectures via Zoom at the University of Washington.
Source: Clarity Richard Geasey May 5, 2023I had a consultation on how to get started with lead generation and was impressed by KJ's knowledge and expertise. He took the time to understand my needs and provided practical, actionable advice on the niches, media buying options and how to find angles to test for lowering cost per conversions . Highly recommend!
Source: Clarity ashraf nayeem May 2, 2023I am an affiliate manager for a company setting up a new affiliate program. KJ was very informative and incredibly helpful. I had 5 pages of notes after chatting with him! He even introduced me to 2 new affiliate platforms. I couldn't recommend him more and I will definitely be using him again in the near future.
Source: Clarity Tom Woods May 1, 2023Incredibly helpful, will definitely reach out again! Do not hesitate to contact KJ.
Source: Clarity Jeffrey Sada Jun 7, 2022An vast knowledge of the industry and so easy talk to. I honestly felt that with every minute he truly made it worth it. I feel so much more comfortable moving forward with the insights he provided. Thanks again KJ!!
Source: Clarity DAnna Brown Jan 17, 2021Great call, thanks KJ!! Very knowledgeable in the affiliate space and gave me a ton of valuable insight that will surely save me months or possibly years of trying to figure it out on my own!
Source: Clarity Greg Berry Sep 26, 2019Really helpful. Thank you very much for your advice.
Source: Clarity Anthony Nevo Aug 4, 2019He was extremely helpful and answered all my queries patiently. Strongly recommended for advice
Source: Clarity Saloni Mehta Feb 21, 2019the startups.com platform
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