Managing 500k+ AdWords spend/mo in 20+ languages. Google Certified Trainer, regular speaker at events. 5y @ Google in Dublin/Mountain View. Marketing Mentor @ European Innovation Academy.
Case with a finance customer - decreased spend 60% from 100k/mo while keeping the number of conversions at a similar level. Focused on international campaigns - speak 6 languages and have lived in 4 countries. Google Certified in Search, Analytics, Display, Mobile, Video, Shopping. Regular speaker at Industry events and Google Certified Trainer.