How to 3x Increase Your Website Conversion Rate (Hint: Empathy & Common Sense!)

Created 3 years ago in Sales & Marketing / Growth Strategy

I've worked on dozens of websites (shopify ecommerce, saas, and subscription boxes) for companies including Hootsuite, AeroPress, Fresh Prep, and more, where I have doubled, tripled and even 5x'd conversion rates and revenue in a matter of months.

Remember, there's no one trick to improving your conversion rate. It's dozens of little things you must do that add up.

Happy to share what I've learned and how to approach doing the same for your website.

Some things I can speak to include:

- how important it is to define your value proposition, come up with problem/benefit statements, and define your web hierarchy for more sales
- how to showcase products through making killer product descriptions and using great imagery the right way
- what makes a good user experience and how this can lead to more sales
- how all the nitty details (design, shipping conditions, email, resistance reduction copy) can collectively have a massive impact on your conversion rate
- SEO considerations when changing your website
- Conversion extras (email, popups, social) and other things to take your conv rate to the next level
- and more!

Send me your website and I'm happy to give you my initial thoughts.