I help business owners and marketers make better and faster marketing decisions and with less guesswork. I’ve spent 20+ years building strategy and leading creative direction across hospitality, food, retail and other professional services such as investment banking, online stores, landscaping, pest control management, engineering, law and more.
I’ve worked with restaurants, e-commerce brands, education companies and regional chains. I’ve helped founders fix messaging, clarify offers, tighten funnels and launch campaigns that move people to act.
Tools I’ve worked in: HubSpot, Klaviyo, Mailchimp, Shopify, WordPress, Google Analytics, Meta, Canva, Adobe. But the tools don’t matter if the thinking is wrong. That’s where I come in. I help you sort signal from noise, frame the right problem and find a clear way forward.
If your team is stuck, your campaign isn’t working or you’re launching something and need a second brain, you’ll walk away from our call with clarity and a short list of what to do next.
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