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Becoming a Data-Driven Startup Operator
Created 12 years ago in Industries / SaaS

I help early-stage founders understand their businesses and achieve growth through data-driven insights and strategic planning. I’ve conceived and built dashboards and analytics systems for many startups, enabling them to leverage their data effectively. By distilling complex challenges to First Principles and defining key markers for product-market fit, I provide actionable insights and strategic guidance.
On our calls, I will help you identify the key metrics and data points your startup should track, outline the essential dashboards you need, and create a tailored analytics tracking plan. Whether you’re looking to organize scattered data or derive strategic insights, my expertise will drive your business success.
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Jonathan Crawford
Kansas City, MO
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Jonathan is an entrepreneur, designer, engineer, and startup mentor with over 15 years of experience in the tech industry. He founded Storenvy.com in 2009, raised $7M from top VC investors, and built a community of over 100k merchants before selling the company in 2016. Jonathan has worked with several venture-backed companies, including MUD\WTR, Myagi, Canal, MESA, and Grüvi, where he led product development, data analytics, and customer retention efforts. Jonathan mentors and consults with startups around the world on platforms/marketplaces, product management, data insights, branding, UX, and strategy. He specializes in helping early-stage founders understand their businesses, defining key markers for product-market fit, organizing and leveraging data, and creating strategic growth plans.
Reviews (53)
Great call and insights. Jonathan knows his stuff. He also know how to ask the right questions which is a sign that he is passionate about helping you out:)
Source: Clarity Ryan Jacobs Jun 7, 2024Jonathan is extremely smart & had some really gold advice I hope to have more calls with him !
Source: Clarity Ben Gleibs Jan 12, 2024Jonathan gave me several great ideas and actionable input when we discussed online marketplace strategy and opportunities to break out of a recent flattening in our growth trajectory. He is a wealth of knowledge in the online marketplace sphere and a pleasure to speak with.
Source: Clarity Michael Judkins May 26, 2023Gave me exactly the advice that made me realize what I need to change to get results!
Source: Clarity Shamiro Anita Apr 10, 2023Had a great call with Jonathan. He listened patiently and shared generously.
Source: Clarity Sandeep Banga Sep 13, 2022Jonathan answered all my questions and raised some good ones we need to answer for ourselves. Definitely worth it.
Source: Clarity Dejan Murko Jul 18, 2022Great call with Jonathan. We came out with several things to think about.
Source: Clarity Sandeep Banga Apr 22, 2022the startups.com platform
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