Marketing Strategy

I'd like to thank John for contributing to the study I did on PPC education for undergrads. Aside from his inputs to the study, he shared several insights and tips on PPC management from his years of PPC experience.

John is the best. I've known him for over 4 years, so I've watched him grow as a marketing professional into a passionate PPC ninja. I've seen him produce significant results for his clients. I highly recommend him.

If you're looking for someone who is a marketing scientist, then John Crestani is the person you seek. John strictly follows the scientific method and will establish ongoing split test experiments to continually optimize your sales funnel. He will also carefully monitor your campaign to ensure that you are only buying inventory that performs. He is highly competent and you will not be disappointed with him. When we first launched our campaign on adwords, we were paying $300 per customer. John managed to optimize this down to $32 per customer, and there is still more optimization work to do! Thanks again John!

Working with John is a true pleasure. His concise, thorough direction & impeccable attention to detail make for quick turn-around times and extremely satisfied clients.

John is a PPC ninja! I always enjoy picking his brain and gaining insights from his training. I hired/consulted with John on lead generation projects, Adwords campaign optimization, Google Analytics training, conversion optimization, PPC phone consultations and more. Bottom line, he knows his stuff from top to bottom. I don't care if you are a large brand, an ad agency, a solo practitioner or a boutique marketing company... John will help make your online campaigns more effective, delivering a better ROAS for your company or client.

Within a short time, just over a month, John's training in PPC has taken me to a whole new level. From covering the basics about PPC, building out campaigns, researching keywords & building out qualified ad groups to competitor analysis and deeper aspects of marketing that most of us over-look.

I can say with complete confidence that with John's training and guidance, I feel much more comfortable in tackling campaigns and I now know how to make them successful from start to finish!

I thought I had a pretty good understanding of Google Adwords through there online training courses, Perry Marshall's Book (How To Access 100 Million People in 10 Minutes) and other places around the web.....that was until they brought on John Crestani to be an SEM Consultant here at eLocal Listing to revamp our SEM department. Right from the get go he taught me more in-depth strategies in one day than I have had throughout my whole Pay Per Click career. He really dives in on how to manage and create high dollar campaigns while at the same time zeroing in on your CPA. Thanks John and eLocal Listing for bringing him on, so that I could grow my skills and expand my knowledge in the search engine marketing industry.

John has high energy with advanced skilled in the art of ROI for clients using digital media.

John is a positive and an out-of-the-box entrepreneurial thinker who always puts the clients first.

I highly recommend John. He is a detail-oriented manager with a passion for marketing and a client driven focus that makes him go the extra mile in everything he does.

John is smart, dedicated and he (and How Handy Is That) does something better than anybody else -- he makes the phone ring. He makes our inbox full of inquiries, too. He is a great listener and in tune with the real world.