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Clarity

Jessica Castle

Richmond, VA

Planning and managing dozens of successful five-figure launches since 2014. I can help you create a unique strategy and not just another boring webinar pitch.

$1.00/min

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Email Marketing Online Marketing Strategy Product Launches Sales Funnel Optimization Funnel Optimization

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Email Marketing and Sales Funnels

I'm passionate about helping online business owners automate their marketing funnels to nurture incoming leads, create opportunities for sales while they sleep, and schedule more discover calls with inbound leads.

I have over 5 years of experience working with Infusionsoft, Ontraport, MailChimp, Aweber and other email marketing systems, and can answer any questions you have about setting up a sales funnel or lead nurture sequence.

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Jessica Castle answered

What is a better business growth strategy: selling more of the same product, expanding product offering, or both?

It's always best to maximize sales on an existing product, before creating a new one.

This could look like increasing traffic, trying to improve conversion rates, getting affiliate partners, etc.

But start to maximize your time and investment that you created with the first product, and create a best performing funnel for all your sales.

Once you feel your current product is selling at an optimal rate, it would be smart to create a product that is an upsell, downsell or crossell to the existing offer. And then follow the same outline with it to create maximum sales and traffic.

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Member since November 2015