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Expertise

$2.92/min

Experiential Marketing Analytics

New Arrival

Created 6 years ago in Sales & Marketing / Other

How do you measure the success of your Experiential activation?

I work with brands and agencies to measure guest behaviour and engagement using the latest wireless technology.

How many people saw your activation?
What was the conversion ratio from passing to engaged?
How long do guests engage with your activation?
What areas are most popular?

Jeremy Rollinson

Santa Cruz, CA
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A pioneer of event technology since 2006 with deep knowledge of the events industry from organizers and sponsors to fan experience. Utilizing an entrepreneurial approach, I focus on minimizing friction, enhancing experiences and driving revenue through creative use of commercial and custom technologies. I have a proven track record of leading teams through hardware, software and service development from initial idea to project management and in field delivery. I listen, learn, observe and then lead teams to deliver products and services that solve real problems and address the needs of customers in new and exciting ways. Working in events has allowed me to explore the limits of what is achievable with limited time, money and people. Some of my past projects include; NFL Draft ◈ Amazon MARS Conference ◈ Global Citizen Festival ◈ Procter & Gamble @ CES ◈ Amazon @ CES ◈ Austin City Limits ◈ Amazon Kindle Fire HD Launch ◈ Amazon Fire TV Launch ◈ Goodwood Festival of Speed ◈ Google Android @ MWC ◈ Google Pixel @ ACL ◈ Farnborough Air Show ◈ Frankfurt Book Fair ◈ Big Day Out ◈ Lollapalooza ◈ Splendour in the Grass ◈ Million Second Quiz & many more.

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