Jennifer has also executed special projects and secured press for Cornelia Spa at the Surrey Hotel, SalonTech, Kiss, Spa Chakra on Fifth (formerly Cornelia Day Resort), Guerlain, Circ-Cell Skin Care, Cornelia Spa at the Surrey, celebrity hairstylist David Evangelista, Jonathan Product, method products™, Oxygen Fitness, Givenchy, Agent Provocateur and Sonia Rykiel (fragrance and body care).
Prior to that, Jennifer served as the Director of Public Relations at Frédéric Fekkai & Co, where she focused on product launches, strategic partnerships, special events and ongoing brand awareness. Jennifer played a key role in garnering media attention for Frédéric Fekkai, the acclaimed hairstylist, along with his eponymous salons and the Fekkai product line. Both her talent and foresight enabled her to help catapult Fekkai from a national company to an internationally recognized brand name in the luxury goods marketplace.
Before joining Fekkai, Jennifer was an on-site consultant at M.A.C., where she was instrumental in the launch of Viva Glam V, an initiative that raises money to support people living with HIV/AIDS. In addition, she has also worked for esteemed companies including Ketchum Public Relations, LaForce & Stevens and Clear Channel Entertainment.
Jennifer has secured multiple television placements, including the Today Show, Today in New York, Fox News NY, Good Morning America, CBS Early Morning Show, Access Hollywood, Entertainment Tonight, CNN, MSNBC, NY-1, NY Live and Fox in Philadelphia, among others. She has a keen awareness of the power of the media and the importance of developing and maintaining valuable relationships with the press and her clients, most which have come to her through word of mouth.