Marketing strategy and creator of ad campaigns that attract and keep better customers. Creator of the Cult Your Brand method. Partner at Wizard of Ads. Producer & Co-Host of "The Stay Off My Operating Table" podcast.
WHO YOU ARE: You own your own company. You've got the systems in place to handle growth. But growth has stalled. You know that your marketing has got to get better - a LOT better - if you stand any chance of fulfilling the potential of your company and the dreams in your heart.
WHO I AM: I'm the guy who creates a marketing strategy that makes people LIKE you best and TRUST you most so that they think of you FIRST at the moment of truth.
WHAT IS THE MOMENT OF TRUTH?: It is that moment when the prospect realizes they need whatever you sell. If they've never heard of you and never thought about you before the moment of truth, then they won't trust you. If they don't know you, like you and trust you, then you won't get the business. Instead, they'll go to one of my clients.