Customer Analytics and Segmentation Strategy

Iva Zafirova

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I have over eight years of experience working in revenue management, product management, database management, overseeing day-to-day operations as well as evaluating workflow processes, generating reports and analyzing data to improve business procedures. In particular, I am accountable for tracking and analyzing data, building revenue models, identifying issues and concerns, researching and recommending solutions and then implementing those solutions within reasonable timeframes and a budget. I have developed my skills in management consulting, high tech, finance, insurance, travel and academic environments. This includes working with various models and analyzing the information to recommend next steps.