Soft Skills Development: Sales Skills

Created 7 months ago in Sales & Marketing / Other

With over 15 years of experience in sales training and coaching grounded in Theory U principles, I help SDRs, AEXs, BDRs, CSMs, founders, and other sales professionals develop a customer-centered approach that moves away from aggressive tactics and focuses on building lasting relationships. This approach centers on understanding sales from the customer’s perspective, emphasizing asking questions to uncover client needs, presenting individual benefits (not just features), and closing sales in a way that builds trust and satisfaction.

How I Can Help:
• 7-step sales process
• Understanding client needs through targeted questioning
• Presenting benefits versus features
• Up-selling and increasing customer value
• Managing objections and reducing churn
• Closing sales with confidence
• Retention tools and techniques
• Sales across channels (phone, video calls, chat, email, social media)
• Conflict resolution and complaint handling
• Closing and affirming sales
• Relationship-building in customer interactions
• Developing long-term customer loyalty
• …and many more!

This training empowers clients to create a sustainable, empathetic sales process that prioritizes long-term customer loyalty and sets them apart in a competitive marketplace.
Clients gain practical skills they can use right after the session, enabling them to ask insightful questions, deliver clear value, resolve complaints smoothly, and build trust with customers. The result is a collaborative, customer-focused sales environment that drives growth, retention, and client loyalty.
*I cover all aspects of sales skills development for both individuals and teams. If you don’t see exactly what you’re looking for in this description, feel free to reach out with your questions or specific needs, and we’ll find the right approach, technique, or method tailored just for you.