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Expertise
MenuDigital Advertising and Website Monetization
Created 11 years ago in Sales & Marketing / Advertising
Consult and help implement monetization strategies for digital publishers.
-Identify the right mix of advertisement placements
-Help with evaluating and selecting technology solutions based on clients needs
-Create best practices for inventory optimization
-Provide training on trafficking and advertising optimization
I also work with some clients where I manage 100% of their inventory, handling everything from optimization, contract negotiations and collections.
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Isaac Moredock
Former Chief Revenue Officer at Grooveshark. Started and grew the Advertising Operations, Yeild Optimization, National and International Sales teams. Currently an Advertising Optimization consultant and CEO/Co-Founder at Coefficient, an analytics and research company.
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