Founder L5 Direct Consulting, Inc. Direct marketer, relationship marketing expert. 15+ years of experience developing and implementing strategic solutions to business challenges.
Gretchen works with B2B and B2C businesses and enterprises across the world to help them communicate better with customers, clients, and prospects. Gretchen has 15+ years of experience starting in traditional direct marketing channels such as telemarketing, teleservice, and direct mail, but quickly moving to digital marketing tools and channels from search engine marketing and online servicing to blogging, email, social, and mobile. Prior to L5 Direct, Gretchen was a Partner, Director of CRM at OgilvyOne (NYC) for close to 5 years working with some of the largest brands in the world. Her past also includes key positions with TIAA-CREF and American Express. Beyond her work with L5 Direct, she is highly respected in the email marketing space, an active columnist, highly sought after speaker and is considered one of the top minds in digital marketing.