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Expertise

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Growth Hacking

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Created 10 years ago in Sales & Marketing / Growth Strategy

Growth Hacker at MonkeyLearn.

MonkeyLearn is a machine learning platform being used by +5,000 developers, by great startups (like Jobandtalent) and by big name companies (like Xerox).

Before MonkeyLearn, 5+ years of experience in digital marketing. Some of the brands and clients that I have worked with closely: Lays, Doritos, Toddy, UNICEF, KPMG, Goodyear, Honda, Tata Consultancy Services, RCI, Tigo, among others.

Federico Pascual

Montevideo, Uruguay
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TL;DR: 🤖 Founder at WordCrafter, an AI copilot for SEO. 👨‍🎤 Before: Head of Marketing at HuggingFace. COO & Co-founder at MonkeyLearn (acquired) 🦾 10+ years of experience working in AI. 👨‍🔬 Advisor at several tech startups. 👋 Hello! I'm Federico, CEO & Founder of WordCrafter, an AI copilot for SEO teams. Our AI identifies your target keyword's search intents, pinpoints key topics and writes engaging content optimized for search engines. Previously, I was the Head of Marketing at Hugging Face, the fastest-growing community and most used platform for machine learning. Over 10,000 companies use Hugging Face to build technology with machine learning. Before Hugging Face, I co-founded MonkeyLearn, a platform for analyzing text data with machine learning. Customers like Snapchat, GitHub, Salesforce, Atlassian and Stanford University used MonkeyLearn to analyze text data like customer feedback or support tickets to get insights and automate manual tasks. For more than seven years, I was COO and led the company's go-to-market strategy, including marketing, sales, operations and customer success. MonkeyLearn was acquired by Medallia. In my spare time, I love helping tech companies refine their go-to-market strategies as an advisor. I enjoy guiding them through GTM challenges, using my experience from past successes and failures to help them find practical, effective solutions. My goal is to help these companies sharpen their decision-making, unlock new opportunities and grow faster. I specialize in B2B SaaS and have deep expertise in marketing, sales, and customer success. Additionally, I know how to code and have over 10 years of experience working in artificial intelligence. If you work on any of these things, please reach out, it would be great to chat!

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