For those times when your content needs mouth-to-mouth resuscitation. As seen in HubSpot, Drift, Forbes, Inc., G2, SparkToro, Orbit Media, Intuit & Parents. I have 10 years of experience as an editor & content marketing director.
I will show you how to optimize your existing web content to increase organic traffic (SEO) and conversions. How do you identify which content pieces to update? How does content optimization work? How can you bake this into your content marketing strategy? I'll answer these questions and more!
I will show you how to publish an original research report. From project management and survey creation to report writing and distribution, I've led report creation end-to-end multiple times — with incredible results!