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Clarity

Eric Brown

Boston, Ma

Entrepreneur. Successfully exited a company I co-founded, Media Armor to a company which was then acquired itself shortly after. Skilled in data architecture and warehousing, general startup advice and providing honest / objective critiques of business plans and ideas.

$2.92/min

4 Calls

7 Reviews

about 1 hour
Avg. call

Start-ups Online Marketing Advertising Web Analytics Online Advertising Mobile Marketing Mobile applications Mobile Advertising Mobile Devices Ad Networks

Call me to talk about

I'll Help You Build Your Successful Mobile Startup

I have extensive experience in display advertising and the technology that powers it. I built the first cross-device consumer level tracking and ad-serving platform based on experience gained at leading display and mobile startup companies.

Ad Tech Architecture

Scaling Ad Tech can be hard. The demands for building a performant and scalable platform are high. I'll tell you what you need to think about before wasting a lot of time and money figuring it out.

Pitch Me Before You Pitch a VC

Having raised money and pitched many VCs while also being personally connected to some of the biggest names in the tech angel community, I'll listen to your pitch, provide feedback and set you up for success so that you can build your dream.

Answers 1
Reviews 7

Answers

Eric Brown answered

Is 5 to 7 percent of equity more than enough for an investor in a startup that has the potential to be the next Facebook, Amazon or Google?

Everyone thinks they will be the next big billion dollar company. Ideas are worthless without execution. Part of the equity equation will be based on the founders, their track record and how far along the idea is. Other factors include the market, your timing around fundraising and if you have any traction. Raising on a deck vs. actually having revenue result in very different outcomes. There are no rules when it comes to investing and equity. It's a negotiation.

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Reviews

Yet another excellent ad-tech call with Eric! Thanks Eric!

Bryan J Source: Clarity

Another excellent ad-tech call with Eric. Highly recommended. Thanks Eric!

Bryan J Source: Clarity

Eric again delivered a tremendous amount of wisdom and expertise in the ad-tech space. Highly recommended, thanks Eric!

Bryan J Source: Clarity

My call with Eric was excellent and he clearly knows his stuff and the world of Ad Tech. Highly useful technical advise. Highly recommended

Bryan J Source: Clarity

Mr. Brown served as one of Hyperknowledge Corp.'s top consultants among clients consisting of some of the world's top investment banks and energy companies. Mr. Brown's international experience stretches not only domestically but internationally to England, Holland, and India. Even more impressive is Mr. Brown's entrepreneurial motivation and innovative ideas.

Adam Benware Source: LinkedIn

Eric was professional and great to work with. He was a hard worker and could always be counted on. I hope to work with him in the future.

Scott Crockett Source: LinkedIn

I had the pleasure of studying with Eric at Babson College. Eric is a highly motivated student. He is an expert in many fields, and those he is not he is eager to learn and a very quick study. He will do well in any venture.

James Basbas Source: LinkedIn

Member since February 2014