Pin Down Your Unique Selling Proposition (USP)

Created 12 years ago in Skills & Management / Entrepreneurship

You want to change the world?
Your ideas are brilliant, and they make a big impact?
You want to pitch people your product, service, company, idea, bio, or brand?

Stop talking about it, and start putting a pin in your unique selling proposition. What makes you different? We will cut through the BS, whether you're running a startup, going it solo, or working with a huge company.

Take your product, business, and brand identity to the next level. If you are able to do that, you can climb one rung higher on the thought leadership ladder: If you are making $30,000/year, make $300k. If you are earning $300,000/year, make $2 million.

I have worked with entrepreneurs, executives, authors, musicians, celebrities and more, taking them from industry expert in their field to thought leader. I work with a limited list of clients, but love to provide a small bit of clarity to entrepreneurs here on Clarity.

My brief bio:
Founder and CEO of Blooming Twig. Featured on Entrepreneur, NPR, No Depression. Clarity Live and TED Talk speaker. Bestselling author, ghostwriter of 50+ books, PhD classical composer. More that 100 million views in social media. Advises on creativity, branding, writing, publishing, growth hacking, social media, startups, remote teams, marketing, crowdfunding, community, content, and fundraising in the US, European, and world markets. Executive Director of California nonprofit COT Education. "I choose to work on projects that matter with individuals and companies that genuinely want to make a difference."