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How to Design and Define Content for B2C Campaigns

New Arrival
Created 8 years ago in Sales & Marketing / Email Marketing

30+ years developing CRM campaigns for grocery chains, drug chains, mass merchants and other high transaction volume retailers. Developed "MarketExpert," the first CRM software for the consumer packaged goods industry. Designed the first frequent shopper programs for Ukrop's, Vons and other grocery chains.

Related Topics

CRM
Campaign Management
Campaign Development
Behavioral Targeting
Personalization
Audience Segmentation
Target Audience
Segmentation
Shopper Marketing