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Packaging Professional Services Offerings

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Created 10 years ago in Sales & Marketing / Sales & Lead Generation

A lot of consulting firms, and other professional services, tend to market their services as skills and capabilities. An alternative that makes sense in many cases, is to bundle (package) those capabilities into discreet, well-defined service offerings that meet very specific challenges. This can improve targeting, win-rates, profitability, and grow your sales pipeline. I help with this process.

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