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Growth Hacking
Created 13 years ago in Sales & Marketing / Growth Strategy

I help startups understand the intersection of product, marketing and human behavior.
Metrics, scalability, lean, and iteration are important but they are now table stakes.
I help startups
1. evaluate and reimagine marketing, positioning and user acquisition
2. build virality into the product
3. explore new channels
4. push the traditional limits of marketing, and product-based marketing strategy
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Clay Hebert
San Diego, CA, United States
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If you'll forgive the third-person voice for a minute, below is my quick bio... Clay Hebert is a marketing and branding strategist, speaker, and storyteller. He loves words and he believes we make marketing harder than it needs to be. For a decade, Clay led teams at Accenture, the world’s largest consulting firm, solving complex problems for global Fortune 500 companies. He escaped corporate America to attend the most selective MBA program in the country...he was one of only 9 people to learn directly from marketing expert Seth Godin for six months. Clay’s work has been profiled in the books Tools of Titans by Tim Ferriss, Entrepreneurial You by Dorie Clark, and Deep Work by Cal Newport. He’s helped over 2000 projects raise over $100 million total on crowdfunding platforms Kickstarter and Indiegogo. Forbes called him “one of the next generation of business and media influencers” and he was recently named one of Entrepreneur Magazine's 50 Most Daring Entrepreneurs...along with Jeff Bezos and Elon Musk. Today, through his Perfect Intro and Perfect Brand frameworks, Clay helps leaders, executives and entrepreneurs tell better stories, grow their companies, fund their dreams and do work that matters.
Reviews (54)
Clay wisdom and insight helped me move from fear to clarity. Now, I must march towards the goal. Thanks for everything! Well worth the money.
Source: Clarity Ruby Taylor Sep 14, 2015Clay was on the ball. Reviewed by business ahead of the call - gave me actionable feedback to increase conversions and is even following up with a list of to dos! Amazing.
Source: Clarity shamanth paramasibam Jan 26, 2015My call with Clay was great! Very insightful and packed with information that was super valuable. I know know exactly what to do with my project and have complete clarity on the next best steps! Totally worth it!
Source: Clarity Shaun Smith Dec 22, 2014Clay gave honest feedback that pointed out holes in my preparation. I appreciated that he wanted to set me up for maximum success and steered me toward a more realistic timeline and goal. I will definitely schedule another call with Clay after I use his recommendations and am in a better position to launch.
Source: Clarity Shirley Wu Nov 5, 2014The information Clay provided help us decide how to proceed. He was able to describe realities around crowdfunding, give examples and shape our views that ultimately changed the way we think about our campaign. Undoubtedly worth the time. Highly recommend.
Source: Clarity David Kraljic Nov 4, 2014I was amazed at the speed and precision with which Clay gathered data, analyzed, prioritized, provided recommendations and suggested short, medium and long term goals. Clay is an incredible consultant.
Source: Clarity Mark Pretorian Oct 31, 2014Very helpful and considerate of poignant keys to success. Delivered practical advice in a palatable way. I definitely recommend this expert to anyone that can benefit from his areas of achievement.
Source: Clarity Seaton Collard Oct 22, 2014Clay's advice is always bang on. Needed to work through a client kickstarter concept and he brought a ton of experience and value to the table. Fortunate to have him.
Source: Clarity Heather Anne Ritchie Oct 21, 2014By talking with Clay, I understood where I wanted to go with my company. I can stand straight and approach people with confidence.
Source: Clarity Natacha Dugas Sep 19, 2014Clay was extremely helpful. Gave me world-class advice on building a powerful message for an upcoming speaking engagement.
Source: Clarity Heather Anne Ritchie Aug 20, 2014the startups.com platform
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