Originally from Inner Mongolia, Ching has lived in numerous parts of the world including London, New Zealand, California. Each experience has helped to shape her comprehensive understanding of culture, social interaction, and gained a global vision of fashion, trend and luxury lifestyle.
Now residence in San Francisco, Ching has been working along side Allison Speer, the founder of Allison Speer Public Relations, a PR firm specialized in introducing luxurious brands to high-end consumers in San Francisco and Silicon Valley.