In my 6 years of experience within the Adtech space I hold expertise in Digital & product marketing, Ad-sales. Expertise of working and training in different domains of Marketing, like Display Advertising,DBM, DCM, DSP , RTB technology,Behavioral Retargeting, Dynamic Banner Personalization, Dynamic Creative Optimization, Personalized Retargeting, Remarketing, Real Time Bidding, Audience Targeting, Digital CRM, ECommerce,M-commerce, Agencies etc.
Specialties:
• Online Marketing Strategy, Digital Media Marketing
• Brand Management
• Google Analytics
• Web Analytics
• Landing Page & Conversion Optimization
• CPC
• CPA/CPS
• Video Adds
• Mobile Reach to Retargeting/Mobile adds display
• Social Media ROI & Strategic Marketing Management
• Business Administration
• Display Advertising
• Digital Branding & Online Credibility
• Business Process Management
• Display Advertising
• Project Management
• Client Communication
• Channel Marketing, Marketing Analytics
• Managing sales and marketing strategies
• Analyze website requirements suited for online marketing, including A/B split testing.
• Develop online marketing strategies, content management
• Analyze website platform and strategies suitable for search engines