Digital Marketing & eCommerce Director with D2C experience across retail, lifestyle, music, entertainment and travel verticals.
I have over 11 years of experience working with music, entertainment, travel and retail clients. I can provide you with assistance in all facets of your digital marketing strategy, from SEM, retargeting, display, social media, programmatic, native advertising, video, influencers and more. I can also provide you with SEO strategies and advice so you can maximize your organic traffic.
I'm Head of eCommerce for a publicly-listed company where I'm responsible for tens of millions in online revenue each year. I can assist you with everything from discovering which eCommerce platform is best for your business needs, conversion rate optimization (so you can convert more of your website visitors into customers!), A/B testing, merchandising, advise on website personalization strategies, data integration and much more.
I have worked in Social Media Marketing since the days of Myspace, so I've seen every trend in social! I can assist you with everything from selecting a channel strategy based on your target customer, creating a content strategy, tactics to grow your social media audience and engagement levels, social media advertising, messenger platforms, influencer selection (and how to define ROI) and much more