Customer Success Manager at Contactually. Former VP of Biz Dev at Koofers and VP of Marketing at Heyo. Expert in social and digital marketing strategy. Have developed strategies to manage Enterprise users, reduce churn, and upsell users.
Currently, I work with our large enterprise clients (more than $100k ARR) at Contactually. I have developed systems to manage these accounts in a scalable way, trained hundreds of people, written contracts for "adoption based deals," automated messaging via Hubspot, and more. I understand the intricacies of navigating through Enterprise Account Management, and I will help you figure out a system that works for your SaaS company.
I have had my own digital marketing company called Social Sway Marketing, LLC since 2010. I led a marketing team at a social media SaaS company called Heyo, where I worked with brands such as Lilly Pulitzer, Axe, NBC, and more. If you work with me, I will be able to help you craft a social marketing strategy and actually provide you tactics and a system in which you can measure your success.
When I worked at Heyo, I led a marketing team of 6. Their roles included content strategists, conversion rate optimization, paid ad spend strategies, affiliate marketing, partnership programs, and social media marketing.