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Clarity

Boris Godin

New York

Boris is an enterprise innovation strategist, with focus on product strategy & execution, user/market research, and design thinking.

He's helped businesses:
- Stay competitive in their industry
- Better understand their customers
- Maximize product potential
- Clarify business/product strategy
- Build a digital product
- Manage a project
- Optimize a process
- Find insights from data

He has proven leadership and delivery experience, having worked with various companies, from startups to large enterprise organizations.

Previously, Boris has:
- Built a connected IoT product for a CPG company
- Advised a Brazilian Bank on building a new Mobile/Web UI/UX Retail Banking Digital platform
- Coached an e-commerce startup on product-market fit and strategy for revenue growth
- Supported a U.S. Bank on devising a business case and strategy for transforming their Core Banking Technology
- Aided a Global Bank on change and implementation of risk mitigation efforts to optimize AML Transaction Monitoring

$2.00/min

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Product Strategy Innovation Project Management Management Consulting Innovation Management Change Management Strategic Consulting Creative Problem Solving Innovative Thinking

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Maximizing Product Potential (Consumer Products)

We can discuss best practices to frequent analyses of product-market fit so you can get the user feedback you need to grow.

We’ll discuss how to evolve your product feature set, UX, and value proposition so that your product effectively meets the underserved needs of the target market.

Particular topics can include:
1. Product-Market Fit Analysis
• Identify product gaps
• Strategies on how to grow market share
• Prioritization of product benefits, features and enhancements

2. Unique Selling Proposition Evaluation
• Insights on how you can add more value to customers

3. Product Innovation
• 3 new ideas for enhancing your current product offering

Staying Ahead of Your Competition (Consumer Products)

We can talk about methods to study your competition – what they offer, what customers think of them, so to generate insights on what actions you can take to stand out and win.

Together, we’ll look beyond your current playbook and craft an entirely new strategic reality for your business.

Particular topics can include:
1. Competitor Profiles
• Strengths and weaknesses of current and potential direct and indirect competitors
• Business model/product strategy
• Unique value proposition and key brand differentiators analysis

2. Industry Analysis
• Uncover market trends
• Find market gaps/opportunities
• Systematic analysis of threat of new entrants, supplier power, buyer power, threat of substitution

3. Competitor Marketing Strategy
• Insights on segments served, customer base, customer loyalty, customer acquisition methodology
• Social media presence, content engagement & promotion

Better Understanding Your Customers (Consumer Products)

We can discuss how you can be even more successful through continuous customer discovery.

Keep customers loyal. Acquire new customers.

Particular topics can include:
1. Voice of the Customer (VoC) Qualitative Study
• Get feedback on customer satisfaction and loyalty
• Our assessment, industry benchmark & recommendation

2. User Persona Mind Map Diagram
• Get insights on what motivates, triggers, and excites customers

3. Customer Experience Journey Map Diagram
• Refine the touchpoints that guide the relationship between your brand and your customers

Growing Your Business (Consumer Products)

We can discuss your business strategy and tactics intended to help you solve real challenges you face today.

We'll help you craft a defined a game plan composed of a few priorities you can immediately begin executing or validating.

Drive more revenue. Improve profitability.

Particular topics can include:
1. Problem/Pain Point Examination
• Comprehensive SWOT analysis
• Evaluate your business model

2. Strategic & Tactical Business Case
• Justify the opportunity for a more prosperous tomorrow

3. Implementation Roadmap
• Define the actionable steps to get there

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Member since August 2018