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Expertise
MenuCrafting a Solid Naming Strategy
Created 8 years ago in Sales & Marketing / Branding
A thoughtful naming strategy that identifies your naming objectives, preferences, and other naming parameters is the foundation for a successful creative process. This is where a naming specialist's objectivity and expertise comes in handy. I can help you spot the most fruitful areas for creative exploration, and clarify what your name should express to align with your brand vision—and stand out from the crowd.
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Beth Gerber
San Francisco Bay Area
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Some words spark curiosity, emotion, action. Those are the ones you want for your brand. I'm a naming expert and verbal branding strategist who's been helping companies find the right words to tell their stories for more than 20 years. Together, we can strategize about the best ways to reach your audience, evaluate names you may already be considering—or brainstorm new ones. Tips for name creation also happily provided. To learn more about what I do visit nounbranding.com.
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