Ben graduated from Stanford University with Honors, Distinction, and Phi Beta Kappa. After a two year stint as Lead Engineer at a social software company that was acquired by Student Advantage, he co-founded Akimbo Design in 1997. Akimbo developed and managed award-winning Web sites for marquee brands like Nokia, The North Face, Sony Pictures, and Calvin Klein. His company produced three Web design books, won dozens of awards, and had work featured in most major media publications. In 2002, Ben took a position as CTO of DFILM, a web and mobile applications company that licensed its white-label software product to Sam Adams Beer, Hyundai, Old Navy, IBM, The Sierra Club, and Scion. In 2007, Rigby wrote Mobilizing Generation 2.0 (Wiley Press) - a handbook for organizations seeking to use social media to engage young people. Ben co-founded Sparked in 2009, first serving as CTO and then as CEO in 2010.