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Clarity

Andreas Sansano

Swiss E-Commerce Entrepreneur, started with 5 E-Commerce platforms, Raised the strongest from 5 to 20'000 sold and shipped items a day. From 5 to 500 employees, from 1 to 8 countries in 5 years. Leading Eastern and Central Europe. Acquired 2013.

"Listen hard, understand right, make it fast!

$4.17/min

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E-Commerce, Startup, Scaling Your Business, How to Understand Your Customer!

Three month of market research, is equal to one month of customer survey, is equal of one week of pivoting customer behavior data, is equal of having a breakfast with some of your customers... Stop debating as you will be wrong. Measure, it doesn't has to be right, as long you measure always the same way wrong. The delta matters. Try and error and listen to your real boss: your customer!

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Member since September 2014