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Andreas Duess Chief Creative Officer at Nourish Food Marketing

Toronto, Ontario
If you are an entrepreneur in the food and agro-food sector I can help you get your products on supermarket shelves in North America and Europe - and, most importantly, keep them there. I started my career with Ogilvy in London, UK, then was the Creative Director and Director of Broadcast for the Banner Corp. Now I am one of the founding partners of North America's leading food marketing agency based in Toronto, Canada, with offices in Montréal and the UK. I was the architect behind the very first viral video ad campaign ever created and have been at the forefront of social marketing since the early days of the net. These days I create marketing for food companies that is based on human behaviour and solid research and designed to enrich the consumer's…
  • Reviews 5
  • Answers 1

Andreas is a throwback to the age when Advertising professionals were big thinkers. Think "Mad-Men" with an ear to the ground, an eye for value, and his heart in the right place.
He understands how to serve our timeless base needs with modern solutions. We've worked on several projects with him for international brands and hope to continue the relationship.

Source: LinkedIn Barry A. Martin Dec 5, 2014

Andreas has a creative gift which shouldn't be taken for granted. In addition to being an insightful professional who always seems to amaze those around him, he delivers a good balance between creative brilliance, consistently surpassing client expectations while still acheiving their needs with a timely performace. Andreas has a positive presence about him and I consider myself lucky to have him work with our organization.

Source: LinkedIn private private Dec 5, 2014

Andreas is tall. Very, very tall. And so is his talent and passion for this crazy business.

Source: LinkedIn Kim Warren Dec 5, 2014

I could not speak more highly of Andreas, who was the Creative Director at McDonnell Haynes for Habitat for Humanity Toronto's advertising and marketing campaigns. What a wonderful mind and dynamic imagination -- and such a pleasure to work with.

Source: LinkedIn Kim Smiley Dec 5, 2014

Andreas is a larger-than-life character in all senses of the word. He is a big guy with a big heart and big ideas. He is always fun to be around, and he is always looking for the lateral solution to any creative challenge. You can rely on Andreas to give it his absolute all every time.

Source: LinkedIn Robert Norum Dec 5, 2014
Andreas Duess, Chief Creative Officer at Nourish Food Marketing answered:

You start by figuring out what problem you're solving, what pain you're alleviating, not by what your business model is. The latter will fall out of the former.

Uber solves a "crappy cab" problem, Airbnb solves an "expensive hotel" problem, Apple solves a "complicated computer" problem. After you've figured out what problem you're solving you then figure out how much you can charge for that solution.

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