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Expertise
MenuApplied Machine Learning
Created 9 years ago in Technology / Other
At Amazon, I was responsible for automating model building and scoring of 3k+ propensity models and 1k+ for downstream impact analysis at regular cadence.
Some of the machine learning models we automated were propensity of purchase by a customer in product category, sub category, by digital marketing channel, by event such as propensity to purchase on Black Friday/Halloween/Cyber Monday etc.
Also we build models predicting downstream value of an event such as sign up for Amazon Credit Card or First purchase in a category etc
At Microsoft Bing, I build Machine Learning models such as the first version of binary classifier for automatically classifying web queries as commericial/non commercial.
I also worked on multiclass classifier for classifying web queries to Bing Shopping product taxonomy and developed algorithms for metadata(brand, model, spec attribute etc) identification within retail queries.
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amit gupta
Seattle, WA
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Co Founder inAppBI which aims to empower applications with affordable analytics, Co Founder WigMee which is an actionable messaging platform. ex-Amazon, ex-Microsoft. Built big data platform from ground up at Amazon, vast experience building applied machine learning models and associated infrastructure for different problem domains at Amazon and Microsoft, in depth experience in eCommerce, digital marketing and Search domains.
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