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MenuBlog Management & Editorial Process
Created 12 years ago in Sales & Marketing / Other
I built a blog management agency that ran blogs for small businesses, until my team was acquired by The Penny Hoarder and brought in-house. We focused on writing and editing content, vetting contributions from outside writers, managing an editorial calendar, optimizing for SEO and more. At The Penny Hoarder, I hired and trained our editorial team.
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Alexis Grant
Washington D.C. Metro Area
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I'm a media entrepreneur who specializes in monetizing content. I grew a content-marketing agency that was acquired by The Penny Hoarder in 2015. I spent four years at that fast-growth startup as EVP of Content, building the infrastructure to grow from 3 to 100+ employees. I exited The Penny Hoarder in mid-2019 and am now focusing on media brand The Write Life, which I founded in 2013. This shift has allowed me to better prioritize my family and a healthy lifestyle. My sweet spot is the intersection of content and business. I enjoy supporting others in thinking through systems for content creation, hiring an editorial team, monetizing content, audience growth, and business-lifestyle fit. My background is in journalism. Find me at http://alexisgrant.com. If you submit a call request, please include your URL, type of company, and what you need help with, so I can make sure I'm a fit for your needs.
Reviews (12)
Lexi is an active listener and cuts right to the chase with her ideas and reflections. She is thoughtful and kind - and wise. I will be in touch with her again!
Source: Clarity Elinor Tappe Oct 2, 2020Alexis helped me understand the content market from a high level and helped me find resources to continue learning this area.
Source: Clarity Matt Kennedy Jun 23, 2020Great call with Alexis! I really admire her for what she has built with her various projects and as I wanted to go in a somewhat-similar direction, getting her advice on whether it was the right time to do so, and overall content strategy for my website was so helpful!
Source: Clarity Leah Kalamakis Jul 17, 2015Great feedback on blogging strategy, lead capture, affiliate marketing, and starting my first webinar. Thanks Alexis!
Source: Clarity Chris Ronzio Jun 4, 2015Alexis was amazing! She offered great, actionable suggestions, gave honest feedback, and encouraged me to keep working hard. Much appreciated.
Source: Clarity Chris Ronzio Sep 29, 2014Thanks Alexis. I appreciate your insight, as well as being 'straightforward' with me regarding the holes in my strategy. The conversation was motivating & I will certainly follow up with you once I transform yourself feedback into actionable steps.
Source: Clarity Tony Murray Sep 25, 2014Alexis' down to earth personality and breadth of experience as an entrepreneur/digital native were super helpful for me around my own small business related questions. Highly recommended.
Source: Clarity Andre Blackman Jul 23, 2014Great insights around social media! Definitely glad I spoke to her before launching our campaign.
Source: Clarity Dale Bertrand Apr 17, 2014Remarkable insight into social media, content marketing from a former journalist. Hired Alexis and her team shortly afterward for a project and they taught this old curmudgeon and thing or two about how to maximize your online presence to generate real revenue.
Source: Clarity Matthew Stotts Mar 26, 2014the startups.com platform
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