PR Veteran, Crisis Communication Expert, Social Media Strategist, Crowdfunder, Ebook Expert, Marketer, Speaker, Trainer, Business Development Pro, Writer
I'm a veteran Public Relations professional with a strong record in social media strategy and management. I'm also expert in media relations, business development, crowdfunding, e-publishing and content marketing. I find ways to help my clients solve their public image and marketing challenges by developing successful strategies for reaching new audiences. My Kansas City-based firm, AGPR, manages PR and social media strategy for clients in the entertainment, financial services, healthcare, retail and manufacturing sectors. AGPR is a member of Unified Strategies Public Relations Network (USPR), an international network of independent Public Relations and Marketing Communications professionals. I'm a speaker and trainer on the subjects of media relations, social media strategy, indie publishing, and crowdfunding. To continue to sharpen my skills, I have completed the President's Club coursework of the Sandler Training organization, as well as other leadership seminars including LeaderPoint and Disney Management Training Institute. I'd relish the opportunity to speak with you about ways I can help you solve problems and achieve your goals.
I am a former journalist, radio host, TV executive, and public relations executive. I manage a team of communication professionals with decades of combined experience in managing and responding to crisis situations. Creating a useful crisis communication plan requires thoughtful planning, research, strategic integration, rehearsal, and continuous improvement. I offer several solutions for enterprises of all sizes desiring to ensure maximum preparedness for a crisis. Our process is simple, affordable, and will position your organization to respond optimally to a crisis that could damage or even ruin your reputation.
As a former journalist and 26-year public relations veteran I have found that the first criterion is whether you are ready for "prime time." Many startups operate under the mistaken notion that they have something newsworthy for a journalist to cover. For example, they issue a press release about a new website or a non-key hire. Before reaching out to journalists, have your funding, strategic plans, market research, production and personnel in place, then be ready to explain why your startup is "news" and should be covered. I'd be happy to expand in this in a call.
