Recent Career Highlights:
Building Brands: I led an integrated marketing campaign for a local bank, introducing a new slogan and collaborating on a comprehensive strategy that included a new website, video marketing, mailers, and more. This campaign significantly increased business due to elevated brand visibility and engagement.
Creating Experiences: I oversaw event planning for "Get Started Wichita," showcasing businesses and services for aspiring entrepreneurs. I take pride in managing multifaceted projects and delivering successful outcomes that leave a lasting impact.
Adding Value: I headed up a complete rebrand for a small business, resulting in a substantial boost in email subscribers (212%), social media engagement (233%), and website visits (4,000%). The successful sale of the business at a higher-than-anticipated valuation highlights my ability to drive substantial growth and reshape brand perceptions.
Beyond these accomplishments, I excel in client account management, overseeing 35+ concurrent client accounts with annual budgets of up to $500K. This responsibility includes leading a team of 20 staff members, including copywriters, web developers, and graphic designers. I effectively bridge communication gaps across silos and two office locations, working closely with clients to develop marketing strategies and ensuring deliverables meet timeline and budget expectations.
I am deeply committed to team leadership, providing coaching to staff members, conducting annual reviews, and participating in the hiring process. I also prioritize fostering a positive company culture through reward programs, holiday parties, and staff events.
My commitment to excellence has earned me recognition, including the Wichita Business Journal's "Outstanding Young Professional in Marketing" award in June 2022.
I am passionate about taking brands to the next level and am excited to continue my journey in the world of marketing and brand management. Let's connect and explore how I can contribute to your brand's success.