Director of Global Marketing at BabyCenter and Mentor at 500 Startups
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Avg. call33 minutes |
Director of Global Marketing at BabyCenter and accountable for user acquisition, email marketing, product marketing, SEO, and ASO (App Store Optimization). Previously a marketing director at Blue Shield of California.
Accountable for user acquisition at BabyCenter; ran acquisition marketing for Blue Shield of California.
Accountable for email marketing at BabyCenter, where we send 1.5 billion opt-in emails annually.
Accountable for product marketing at BabyCenter, driving traffic to and usage of new and existing products.
Accountable for optimizing performance of user acquisition, email, SEO, ASO (App Store Optimization), and product marketing at BabyCenter by measuring performance and uncovering opportunities in the data.
Accountable for ASO (App Store Optimization), acquiring millions of new users annually through mobile channels, and optimizing 1.5 billion emails for mobile annually at BabyCenter.
Mentor 500 Startups and Blueprint Health accelerator companies in product-market fit
Lead marketing strategy for BabyCenter and mentor 500 Startups companies on marketing strategy
I can't say enough about how great Seth was.
In just a few short minutes he was able to cut to the core of my problem and give me actionable advice.
He apologized for his slight lack of familiarity with the space (music/tech), but if anything I think it was a benefit. It allowed him to address the fundamentals of my problem without getting wrapped up in nonessential details.
Is it super played out to say that by the end of the conversation Seth had given me Cl-... Clearness of thought?
Phil McCarty Source: ClaritySuper nice guy. Good ideas & real-time showed some great tactics to try
Steve Ressler Source: ClarityVery helpful feedback - smart insights, good ideas, good thoughts on with whom to connect.
Mark Shedletsky Source: ClaritySeth really helped clarify the value proposition of my business. He was able to get straight to the heart of the matter and his valuable input will definitely help me focus on the right items to grow my startup.
Esther Kuperman Source: ClarityWas over and above helpful with the questions that I had regarding acquisition, growth hacking, marketing, etc. Definitely worth the time. Give him a call!
Justin Winter Source: ClaritySeth was very personable and took the time to first hear all-of-the-details before offering his very insightful feedback...I would recommend him to anyone!
Tony Madril, M.S.W., B.C.D. Source: ClaritySeth is a highly successful marketing expert and mentor. He sees a lot of start ups and had great advice on which areas to emphasize and sequence. As entrepreneurs sometimes our reach sometimes exceeds our grasp. Thanks, Seth! A+
Michael Cohen Source: ClaritySeth was very knowledgable and helped me drill down to specific next steps in my business for gaining traffic and finding customers. Thanks Seth!
Brice Morrison Source: ClaritySeth was great help, knowledgeable, and had sound advice. Will schedule more calls
Michael Hardenbrook Source: ClaritySeth was able to provide me with ideas on how to improve a marketing campaign I am working on, and it was things I never even thought of; I am sure that putting those ideas into place will help me achieve my goals; I recommend him for marketing help.
Dan Sherman Source: ClaritySeth gave me great insights. Very knowledgeable.
John Solamito Source: Clarity