Seth Berman

San Francisco, CA

Director of Global Marketing at BabyCenter and Mentor at 500 Startups

$2.50/min
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Profile views

725

Avg. response

about 1 hour

Avg. call

33 minutes

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Marketing

Director of Global Marketing at BabyCenter and accountable for user acquisition, email marketing, product marketing, SEO, and ASO (App Store Optimization). Previously a marketing director at Blue Shield of California.

Customer Acquisition

Accountable for user acquisition at BabyCenter; ran acquisition marketing for Blue Shield of California.

Email Marketing

Accountable for email marketing at BabyCenter, where we send 1.5 billion opt-in emails annually.

Product Marketing

Accountable for product marketing at BabyCenter, driving traffic to and usage of new and existing products.

Marketing Analytics

Accountable for optimizing performance of user acquisition, email, SEO, ASO (App Store Optimization), and product marketing at BabyCenter by measuring performance and uncovering opportunities in the data.

Mobile Marketing

Accountable for ASO (App Store Optimization), acquiring millions of new users annually through mobile channels, and optimizing 1.5 billion emails for mobile annually at BabyCenter.

Product-Market Fit

Mentor 500 Startups and Blueprint Health accelerator companies in product-market fit

Marketing Strategy

Lead marketing strategy for BabyCenter and mentor 500 Startups companies on marketing strategy

Reviews (14)

I can't say enough about how great Seth was.

In just a few short minutes he was able to cut to the core of my problem and give me actionable advice.

He apologized for his slight lack of familiarity with the space (music/tech), but if anything I think it was a benefit. It allowed him to address the fundamentals of my problem without getting wrapped up in nonessential details.

Is it super played out to say that by the end of the conversation Seth had given me Cl-... Clearness of thought?

Phil McCarty
Source: Clarity

Super nice guy. Good ideas & real-time showed some great tactics to try

Steve Ressler
Source: Clarity

Seth is a very clear thinker. He was able to distill down the key areas for me to think through.

I highly recommend him!

Omar Baig
Source: Clarity

Very helpful feedback - smart insights, good ideas, good thoughts on with whom to connect.

Mark Shedletsky
Source: Clarity

Seth really helped clarify the value proposition of my business. He was able to get straight to the heart of the matter and his valuable input will definitely help me focus on the right items to grow my startup.

Esther Kuperman
Source: Clarity

Was over and above helpful with the questions that I had regarding acquisition, growth hacking, marketing, etc. Definitely worth the time. Give him a call!

Justin Winter
Source: Clarity

Seth was very personable and took the time to first hear all-of-the-details before offering his very insightful feedback...I would recommend him to anyone!

Tony Madril, M.S.W., B.C.D.
Source: Clarity

Seth is a highly successful marketing expert and mentor. He sees a lot of start ups and had great advice on which areas to emphasize and sequence. As entrepreneurs sometimes our reach sometimes exceeds our grasp. Thanks, Seth! A+

Michael Cohen
Source: Clarity

Working with Seth gets results fast! He was able to accelerate the initiatives we are working on. If you want to increase sales quickly then try to get a call with Seth. I can't recommend him highly enough!

Omar Baig
Source: Clarity

Seth was very knowledgable and helped me drill down to specific next steps in my business for gaining traffic and finding customers. Thanks Seth!

Brice Morrison
Source: Clarity

Seth was great help, knowledgeable, and had sound advice. Will schedule more calls

Michael Hardenbrook
Source: Clarity

Seth was able to provide me with ideas on how to improve a marketing campaign I am working on, and it was things I never even thought of; I am sure that putting those ideas into place will help me achieve my goals; I recommend him for marketing help.

Dan Sherman
Source: Clarity

Seth was super helpful and gave great advice.

Dave Lee
Source: Clarity

Seth gave me great insights. Very knowledgeable.

John Solamito
Source: Clarity
Member since October 2012